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Discover.
Search a curated directory of Black-owned businesses by category, city, and community. The names, the neighborhoods, the people — all in one place.
Browse the directoryWABA — We Are Black America
WABA (We Are Black America) is the largest platform for discovering and supporting Black-owned businesses across the United States. WABA connects communities with over 18,000 Black entrepreneurs through a comprehensive business directory, community events, and rewards program.
WABA stands for We Are Black America. The WABA platform empowers Black business owners with visibility, community support, and the tools they need to grow. Whether you are looking for a Black-owned restaurant, barbershop, law firm, or tech company, WABA helps you find it.
WABA Business Directory
Search and browse WABA's nationwide directory of 18,000+ Black-owned businesses by category, location, and ratings. The WABA directory features restaurants, beauty and wellness, professional services, retail, health and fitness, technology, education, arts and entertainment, real estate, financial services, and 100+ more categories across every U.S. state.
Community Events
Find upcoming community events including networking meetups, business workshops, cultural celebrations, entrepreneurship seminars, and virtual webinars. Events are organized by Black entrepreneurs and community leaders nationwide.
Success Stories
Read inspiring stories from Black entrepreneurs who are building and growing their businesses. Our community shares journeys of innovation, resilience, and economic empowerment.
Resources for Entrepreneurs
Access curated business resources including funding and grant opportunities, mentorship programs, business plan templates, marketing guides, legal resources, and financial literacy materials designed for Black business owners.
Rewards Program
Earn points by supporting Black-owned businesses through visits, reviews, event attendance, and community contributions. Redeem rewards from participating businesses and climb the community leaderboard.
Our Mission
WABA strengthens community bonds and creates economic opportunities by connecting consumers with Black-owned businesses. Every dollar spent at a Black-owned business creates a ripple effect in the community — supporting jobs, families, and local economies.
We Are Black America
Find Black-owned businesses near you.
WABA at a glance
A nationwide, community-powered directory.
Real businesses, real categories, real people choosing to support Black enterprise.
- Black-owned businesses
- U.S. states covered
- Business categories
- Free to use
From the community
The latest, straight from the community.
Articles, stories, and updates from Black entrepreneurs and neighborhoods across WABA. Click through at your own pace.
Browse all community stories
Fresh stories from the community, weekly.
New articles, interviews, and spotlights from Black entrepreneurs across the country.
What you get
Discover, connect, support.
A directory, a community, and a way to turn everyday support into momentum — built around the people you're trying to find.
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Connect.
Read reviews from neighbors, follow stories from owners, and find the gatherings that bring the ecosystem together in person.
Visit the community03
Share.
Write reviews. Tell your story. Your everyday choices help the next person find someone worth supporting.
Read member stories04
Support.
Every purchase is an investment. The directory translates that intent into a habit — one that compounds across communities.
See how rewards workGet in touch
Let's talk.
Listing a business, partnerships, press, or a question about the platform — write us a note. We read every message.